Here are a few interesting facts…

•Did you know Ice Cream was invented in China? So why then do we associate Ice Cream with the Italians?
•We are sure you are familiar with the claim that the Great Wall of China is visible from space. Did you know this is simply not true?
•It is fact that China has cultivated tea for over 2,000 yrs. But we the British have made it our own.

Could this be due to branding?
•Good branding can build an association with a service or product.
•Branding is when an idea is so well marketed it becomes instantly recognizable by more and more people.
•And of course its one of the best ways to build a good reputation.

Your brand perception defines whether your customers choose you or your competitor. And that’s why your brand perception is so important.

At Visual Identity our solutions not only look good, but sound good too. They are completely bespoke to our client’s requirements and they create a product that is so appealing it draws your customers to it.

For the start of 2012 remember “You can not change the past, but the future is up for grabs.”

By Andy Green

Creative Director

as creative director andy is responsible for the creative team whose skills cover both on- and off-line services. he has a proven ability to lead creative sessions and solve client’s communication problems within the boundaries of any brief, strategy and allocated budget. he is responsible for the day-to-day running of the creative studio, managing multiple projects and advising the management team on project matters, whilst meeting clients business objectives to advance their brand strategies.

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