Category: Digital

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Digital | knowledge piece

Why ‘pretty’ websites can be ‘intelligent’ ones, too?

For years, web design lived in two separate camps – pretty or intelligent websites. You either built a stunning, custom site that looked l...

Posted on 24th August 2026
Digital | Insight | knowledge piece

The next 3 years in digital marketing

The next 3 years in digital marketing. Companies rushed to push out as much content as possible. But something unexpected happened.

Posted on 18th August 2026
Digital | Insight | knowledge piece

Don’t let your brand become a relic… Discover the art of brand evolution

While the world reflects on protecting threatened wildlife, we’re taking a moment to look at a different kind of survival: Brand Longevity...

Posted on 15th May 2026
Digital | Insight | knowledge piece

Marketing in 2026: Where technology meets human connection

It’s shaping up to be a defining year for marketers. As we move into 2026, one thing feels unmistakably clear: Marketing is at a new t...

Posted on 9th March 2026
Digital | Insight | knowledge piece

Does your marketing feel noisy because it doesn’t have joined-up thinking?

Does your marketing feel noisy because it doesn’t have joined-up thinking? Volume isn’t the problem – the real issue is fragmentation....

Posted on 9th January 2026
Digital | knowledge piece | News | Project | Work

? Turn Black Friday into your brightest sales day yet ?

Black Friday is no longer just a day – it’s an event season that tests every part of your online store. If your site isn’t optimised, ...

Posted on 28th November 2025
Digital | knowledge piece

Intellectual property: Website design, development & code ownership explained

Visual Identity believes in professionalism, transparency, and fairness. One of the most common questions clients ask is: “Who owns the in...

Posted on 10th November 2025
Creative | Digital | Insight | knowledge piece

Capturing the Autumn Season:

VI has spent decades helping retail and lifestyle brands do exactly that through carefully curated seasonal campaigns that brings products t...

Posted on 22nd September 2025
Creative | Digital | knowledge piece | News | Project | Work

What our clients say – Building trust through results

Visual Identity believes our work speaks for itself – but nothing is more powerful than the voices of those who have trusted us with their...

Posted on 15th September 2025
Digital | Insight | knowledge piece

How to plan your marketing like a pro?

How to plan your marketing like a pro? Behind-the-scenes, how Visual Identity partners with clients to deliver seamless, strategic campaigns...

Posted on 23rd July 2025
Digital | News | Project

New website: Project Management Solutions MK

We were proud to support the revitalisation of Project Management Solutions MK — a respected project management consultancy specialising i...

Posted on 15th July 2025
Digital | News | Project | Work

Makeover Monday: A new week. A new website. A Stronger brand!

Every Monday, until the end of the Summer 2025 period, we are offering new website development enquiries a FREE logo refresh*. When the proj...

Posted on 14th July 2025