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Digital | News | Project

New website: Project Management Solutions MK

We were proud to support the revitalisation of Project Management Solutions MK — a respected project management consultancy specialising i...

Posted on 15th July 2025
Digital | News | Project | Work

Makeover Monday: A new week. A new website. A Stronger brand!

Every Monday, until the end of the Summer 2025 period, we are offering new website development enquiries a FREE logo refresh*. When the proj...

Posted on 14th July 2025
Digital | Insight | knowledge piece

Why our clients wear the Yellow Jersey

Visual Identity believes every brand deserves its marketing yellow jersey moment. The Tour de France of branding and marketing. Much like th...

Posted on 30th June 2025
Wimbledon Championship
Creative | Digital | Insight | knowledge piece

Up your marketing game and campaign like a Wimbledon champion: Game, Set, Match

As Wimbledon takes centre court, we’re reminded that success, whether in sport or business, playing the right marketing game, comes from s...

Posted on 27th June 2025
Digital | Insight | knowledge piece

Mastering the 3-3-3 rule in marketing

Why is less more in modern marketing? In a world where attention spans are measured in seconds rather than minutes. Where competition is fie...

Posted on 16th April 2025
Digital | Insight | knowledge piece

5 Must-Have Tools for Small Business Marketing Success

VI: Creative and digital experts making tech feel simple In today’s fast-paced digital world, small business owners wear a lot of hats. Yo...

Posted on 28th March 2025
Digital | Insight | knowledge piece

Are brands overstepping the mark? Is it thoughtful marketing or just assumptive marketing?

The rise of thoughtful marketing: Compassion or assumption? In recent years, brands have embraced ‘thoughtful marketing’. A movemen...

Posted on 11th March 2025
Digital | Insight | knowledge piece

‘Phygital’ Marketing: The future of brand engagement

Blending the best of both worlds In a world dominated by digital marketing, brands are seeking innovative ways to cut through the noise and ...

Posted on 25th February 2025
Creative | Digital | Insight | knowledge piece

Love your brand: The perfect partnership for marketing and design 💖

A strong brand, like a great relationship, thrives on trust, commitment, and consistency, learn how to ‘Love your brand’. At Visual Iden...

Posted on 14th February 2025
Digital | Insight | knowledge piece

Why your website isn’t just a tool to ‘launch and forget’?

Why post-launch maintenance is essential to your online success avoiding the ‘launch and forget’ pitfalls A website is like a garden –...

Posted on 21st January 2025
Digital | Insight | knowledge piece | News

Shopify vs Shopify Plus: The difference is key to your business?

Choosing the right platform for your e-commerce business is essential and the difference is key. For businesses considering Shopify, one que...

Posted on 25th November 2024
Creative | Digital | knowledge piece | News

Is the 2024 John Lewis Christmas advert a stroke of genius or a step back?

We look at the gifting hour and why relatable marketing is a win over ‘mushy nostalgia’ The annual John Lewis Christmas ad is always a t...

Posted on 14th November 2024
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