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Creative Vision

Can love really batter your marketing calendar?

February annual events Now in February, two long-standing national events arrive almost back-to-back – and both have become fixtures in th...

Posted on 10th February 2026
knowledge piece | News

Wikipedia is 25: Why open knowledge still matters

A quarter-century of learning, trust, and collaboration This year marks 25 years of Wikipedia – one of the most significant learning resou...

Posted on 15th January 2026
Digital | Insight | knowledge piece

Does your marketing feel noisy because it doesn’t have joined up thinking?

Does your marketing feel noisy because it doesn’t have joined-up thinking? Volume isn’t the problem – the real issue is fragmentation....

Posted on 9th January 2026
Insight | knowledge piece | News

Australia’s social media ban for under-16s

A global shift that could redefine digital marketing Australia has just taken the most radical step yet in the worldwide push in safeguardin...

Posted on 9th December 2025
community | knowledge piece | News

Supporting local small business Saturday – and why buying local matters more than ever

Small Business Saturday returns on 6 December, encouraging people across the UK to support the independent businesses that help our communit...

Posted on 5th December 2025
Insight | knowledge piece | News

The best Christmas adverts of 2025

The 2025 Christmas adverts have arrived, and this year’s lineup is one of the strongest in recent memory – but one advert clearly rises ...

Posted on 4th December 2025
Creative | Insight | knowledge piece

The ultimate Christmas brand: Why Christmas still captures every audience, every year!

The ultimate brand: Why Christmas captures every audience! Every brand wants to own December – but let’s face it, Christmas already does...

Posted on 1st December 2025
Digital | knowledge piece | News | Project | Work

? Turn Black Friday into your brightest sales day yet ?

Black Friday is no longer just a day – it’s an event season that tests every part of your online store. If your site isn’t optimised, ...

Posted on 28th November 2025
Creative Vision

Can we get back to Black (Friday)?

In a world dominated by discount culture, one ethical UK skincare brand’s recent post stood out… While many brands have jumped on Black ...

Posted on 24th November 2025
Creative Vision

When design vision outpaces reality…

It's been 22 years since the legendary supersonic aircraft Concorde made its last commercial passenger flight amid emotional scenes at Heath...

Posted on 20th November 2025
Digital | knowledge piece

Intellectual property: Website design, development & code ownership explained

Visual Identity believes in professionalism, transparency, and fairness. One of the most common questions clients ask is: “Who owns the in...

Posted on 10th November 2025
Insight | knowledge piece | News

Four hard marketing truths that need to change in your role or industry, and what you can do about them!

Visual Identity works with clients across education, finance, retail, arts and charity – and we‘ve noticed a pattern. No matter the sect...

Posted on 6th November 2025
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