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Creative | Digital | Insight | knowledge piece

Love your brand: The perfect partnership for marketing and design 💖

A strong brand, like a great relationship, thrives on trust, commitment, and consistency, learn how to ‘Love your brand’. At Visual Iden...

Posted on 14th February 2025
Creative | Insight | knowledge piece

How to avoid the Have-a-Go Supplier?

Why experienced web developers, designers, and marketers matter? In today’s digital landscape, businesses need strong brand recognition, s...

Posted on 31st January 2025
Creative | Insight | knowledge piece | News

Use the difficulty: How smart marketing turns setbacks into success

Sir Michael Caine‘s advice: “Use the difficulty.” When something bad happens – see it as an opportunity to pivot, innovate, and grow...

Posted on 29th January 2025
Digital | Insight | knowledge piece

Why your website isn’t just a tool to ‘launch and forget’?

Why post-launch maintenance is essential to your online success avoiding the ‘launch and forget’ pitfalls A website is like a garden –...

Posted on 21st January 2025
Insight | knowledge piece

The 5 types of marketing agencies to avoid … and how to spot them!

When it‘s time to choose the right design agency, clients want more than just flashy ideas, endless strategies and high prices. They want ...

Posted on 29th November 2024
News | Project | Work

Shopify success for Sweets for Me!

Boosting online presence with Shopify with marketing expertise and sweet success From Pick ‘n’ Mix to Click ‘n’ Fix Sweets for Me, a...

Posted on 27th November 2024
Digital | Insight | knowledge piece | News

Shopify vs Shopify Plus: The difference is key to your business?

Choosing the right platform for your e-commerce business is essential and the difference is key. For businesses considering Shopify, one que...

Posted on 25th November 2024
Awards | Creative

The VI journey: 35 years in the making!

1989 was a pivotal year – the year that marked the beginning of what would become a 35-year journey, Visual Identity, a business built on ...

Posted on 19th November 2024
Creative | Digital | knowledge piece | News

Is the 2024 John Lewis Christmas advert a stroke of genius or a step back?

We look at the gifting hour and why relatable marketing is a win over ‘mushy nostalgia’ The annual John Lewis Christmas ad is always a t...

Posted on 14th November 2024
Creative | Digital | Insight | News | Work

Merry marketing makes the best Christmas adverts of 2024!

Let‘s get your Christmas marketing in the festive spirit! As the holiday season arrives, so do the ads that warm our hearts and dazzle our...

Posted on 8th November 2024
Creative | Digital | Insight | knowledge piece

Explosive marketing strategies: Spark sales and light up your brand

Ignite success with explosive marketing strategies this fireworks night! As fireworks light up the skies this season, there’s no better ti...

Posted on 4th November 2024
Creative | Digital | Insight | knowledge piece

Delivering unique solutions in web development, creative design, branding, and marketing strategy

At Visual Identity, we approach every project with a holistic and comprehensive view. We channel our expertise across all three of the essen...

Posted on 1st November 2024