5 Key Benefits of Partnering with Visual Identity for Your Marketing Needs

As a full-service marketing agency with over 30 years of experience, Visual Identity offers a range of services, including bespoke Shopify website development, graphic design, branding, social media management, and marketing content creation, including marketing strategy and planning services.

We understand that developing and executing successful marketing strategies can be a challenging task, especially for small businesses. Therefore, we aim to highlight the key benefits of working with an external marketing partner like Visual Identity, rather than investing internally in a business.

Expertise and Experience

Visual Identity has a team of experts in various areas of marketing, including branding, graphic design, social media management, and marketing content creation. Businesses can benefit from our experience, knowledge, and creativity by working with us to develop effective marketing strategies and campaigns that can help grow their business.

Cost Savings

Investing in an internal marketing team can be a costly affair, especially for small businesses. By working with Visual Identity, businesses can benefit from our expertise and experience, often at a fraction of the cost of an in-house marketing team.

We offer different levels of support, from single services to full marketing support including website maintenance, social media management and monthly content creation.

Access to the Latest Technology and Tools

Marketing technology and tools are continuously evolving, and it can be challenging for businesses to keep up with the latest trends and developments. At Visual Identity, we invest in the latest marketing tools and technologies to deliver the best results for our clients. By working with us, businesses can benefit from the latest technology and tools without having to invest in them.


Marketing needs can fluctuate depending on various factors such as business growth, seasonality, and market changes. Working with Visual Identity provides businesses with the flexibility to scale their marketing efforts up or down based on their needs. This scalability can help companies to avoid the overhead costs associated with maintaining an in-house marketing team.

Objectivity and Fresh Perspective

Internal marketing teams can sometimes get caught up in the day-to-day operations of the business, leading to a lack of objectivity and fresh perspective. As an external marketing partner, Visual Identity can provide an unbiased and fresh perspective on marketing strategies and campaigns, bringing a new perspective and ideas to the table. This objectivity can help businesses develop more effective marketing strategies that can drive better results.

At VI, we offer businesses significant advantages over investing internally in marketing. From expertise and experience to cost savings and scalability, we provide businesses with the resources and expertise they need to develop and execute effective marketing strategies that can help grow their business.

Get in touch today. We’d love to work with you!